카메라 앞에서의 자신감 향상: 소통의 기술 

안녕하세요, Ivan입니다. 여러분이 보시는 것처럼, 카메라 앞에서 발표하는 것이 쉽지 않다는 것을 많은 분들이 느끼고 있습니다. 온라인에서 카메라를 통해 발표할 때의 가장 큰 어려움은 그 앞에 실질적인 청중이 없기 때문입니다. 무대에서는 관중으로부터 에너지를 받고, 그 에너지를 통해 발표할 수 있지만, 카메라 앞에서는 그러한 상호작용이 없기 때문에 발표하는 데 어려움을 겪는 것이죠. 

따라서 카메라 앞에서 더 나은 발표를 하려면, 자신을 재충전할 수 있는 다양한 방법을 찾는 것이 중요합니다. 우리가 대면하는 상황에서는 에너지가 생기지만, 카메라 앞에 서면 오히려 에너지가 고갈되는 느낌일 수 있습니다. 카메라를 통해 발표하는 것은 전혀 다른 스킬이며, 이를 극복하기 위해서는 새로운 에너지를 찾는 방법이 필요합니다.

카메라 앞에서 더 나은 존재감을 전달하는 핵심은 바로 에너지입니다. 많은 사람들이 카메라 앞에 앉으면 에너지가 급격히 줄어드는 것을 느낍니다. 그러나 우리는 카메라와 소통할 때 인물적으로 더 크고 강렬한 존재감으로 다가가야 합니다. 화면에서 차지하는 공간이 많을수록 시청자에게 더 생동감 있게 전달될 수 있습니다. 

다음 질문으로 넘어가 보겠습니다. 짧은 대화에서 유용한 기술은 무엇인가요? 여러 가지 방법이 있지만, 제가 간단히 소개할 수 있는 기법 중 하나는 '3-2-1'입니다. '3-2-1'은 세 가지 단계, 두 가지 유형, 그리고 한 가지 핵심 요소를 포함하는 방식입니다. 

예를 들어, 친구들이 선물에 대해 이야기하고 있는데 거기에 끼어들고 싶다면 '3-2-1' 프레임워크를 사용할 수 있습니다. 예를 들어 선물을 주는 세 가지 단계에 대해 이야기할 수 있습니다. 첫째로 조사를 하는 것, 둘째로 구글을 활용하여 정보를 찾는 것, 마지막으로 포장과 카드에 신경 쓰는 것입니다. 이러한 방법은 자연스럽게 대화에 참여할 수 있게 도와줍니다. 

일상적인 대화에서 사용할 수 있는 훌륭한 기술이랄 수 있습니다. 또한, 자신의 발음을 더 명확하게 하고 에너제틱한 소통을 위해 매일 할 수 있는 루틴도 중요합니다. 얼굴 표현을 활용하며 지속적으로 운동하는 것이 도움이 됩니다. 

이런 루틴을 통해 의식적으로 목소리와 자세를 조절하게 되면, 다른 사람에게 영향을 미치는 기회를 놓치지 않게 됩니다. 여러분의 목소리와 표현력이 어떠한 사람의 주말이나 경력을 변화시킬 수도 있습니다. 

이 점을 명심하면서 발표할 때마다 여러분이 제공하는 내용이 얼마나 중요한지를 인식하시기를 바랍니다. 단 한 사람의 삶에 긍정적인 영향을 미치면, 세상을 변화시키는 것과 마찬가지라는 것을 잊지 마세요. 

마지막으로, 소통할 때 언어의 선택이 얼마나 중요한지를 인식하고, 그런 방식으로 다른 사람에게 영감을 줄 수 있도록 노력해보세요.

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Ivan, I am confident when presenting to an audience, but I struggle with online, behind a camera, with no audience. What is the key skill to helping me overcome this brain fog? 

First of all, I just want to say, Anonymous, that this is hard for all of us. This is hard for everyone. Because the ability to, in a way, perform for the camera is a very different ability when compared to performing on stage for one fundamental reason. The one fundamental reason why it's different is because when you're on stage, when you give energy to an audience and you do it well, you're also getting energy back in return. 

Whereas, all of a sudden, if you think about it, while I'm recording this Q and A, there's actually no audience; there's no one here actually giving me any energy in return, which then makes it a really unfair exchange, if you think about it. Whereas for a lot of times when you're presenting in person, you presenting in person energizes you. Here, when I'm doing a video like this, it actually depletes me. 

So again, it goes back to the importance of having different things that you can do to rejuvenate yourself. That's really important. So I just wanted to start with that by saying we all are not as good on camera as we are when we're in person. It's a very different skill set. They're two very different skill sets. 

Another big key to being better on camera and presenting virtually online is energy. The moment someone sits in front of a camera, their energy levels drop significantly, right? Because it's not natural to have such high levels of energy when you're just talking to a camera. I mean, there's nobody in the office, and I'm talking as if there are people here. If someone was watching me to the side, they’d be like, “Oh, man, Vin, there’s no one actually there. You're not even talking to anyone. You're being so weird.” 

It's a new way of communicating that many people are not learning and they're not mastering this particular skill set, which means there's a huge advantage for those of us who are willing to put in the work to become better in this particular medium. If you notice as well, I want to not only have more vocal presence in this particular arena; by increasing volume, playing with my vocal foundations, and changing between archetypes, I'm now able to be vocally dynamic and I have to amp it up an extra level. 

Now, not only do I have to do that auditorily, I also have to do that visually. So if you notice, I'm trying to take up the entire screen here that I have access to, because the more of the screen that I take up, the more vibrant I come across visually. And that's what they call virtual presence. There's such a thing as virtual presence, and there's such a thing as physical presence. 

Both of them are based around the same thing: How much space are you taking up in person? How much space are you taking up with the box that you've been given? If you enhance these two areas, you're going to come across much more influential when it comes to virtual communication. 

Next question. We got here from Anonymous. Vin, what's a great small talk technique? There are many, but I'll share with you one. There's something I call three, two, one. Three, two, one essentially is three steps to two types of... and the one thing I'll explain. 

So, let's say all my friends are talking and I wanted to join in on the small talk. And let's say, for example, they're all talking about giving gifts. Okay? They're saying giving gifts. They're talking about, "Oh, you know, people don't really know how to give gifts really well." And you want to get involved in on that small talk. Well, then you can just have a framework in your own mind to think. 

Well, there are three steps to giving a gift, there are two types of gift-giving, and there's one thing you all have to know when it comes to gift-giving. And you can just pick one of those things to be able to contribute to the conversation. So let’s say, for example, you pick the three steps. You could, in that moment, have that framework. And if it's your turn to talk, you can say, “Oh, I love that we're talking about gift-giving. You know, when I think about giving gifts, I think about—there are three critical steps. 

Number one is you have to do your research; you have to do your research on the person. Number two is you want to use Google as your friend. So once you've kind of done the research, and you know what they want, use Google as a really important tool to better find reviews on what you're going to get that person. And then number three, I think the most important step once you've got the gift is the gift wrapping and the card. I think that is where it's at.” 

That's just me improvising. So that's one way you can engage in on the conversation; it just gives you a framework. 

And then maybe it's two types, and then you think, "Okay, it's your turn to talk." Maybe you didn't choose the three steps, you chose the two types. You can simply say something like this: “You know, if you're asking me, I think there are two types of gifts. There are material gifts, and then there are gifts that are experiences. I gotta tell you, I love receiving gifts that are experiences, and that's why I love giving gifts that are experiences.” 

So all of a sudden, it gives you a framework to be able to take all of these thoughts you have on a particular topic, and it allows you to put it through a framework to be able to engage in some small talk. Or you can say the one thing, right? So again, remember: three, two, one—three steps, two types of... and the one thing you can say. 

The one thing for me, with gifts, that's really important is it needs to be thoughtful. It can't just be expensive; it needs to be thoughtful. And when I get a gift where I know that person spent time thinking about what's important to me, that to me means everything. Sometimes it has no real material value, but the emotional value is super important. 

But that is a wonderful small talk framework that I use when I'm out and about with my friends. When I'm out and about communicating with new people, and I want to jump in and talk about something that they're already talking about, I use the three, two, one framework. 

Hey, Carlos, with the next question: what's a good daily routine you recommend for someone who wants to communicate in a more articulate and energetic way? 

I think in order to become more articulate, you need to engage in all of your facial expressions when communicating. The facial exercises are a fantastic daily routine to get into. It's making your face big and small, big and small, big and small for thirty seconds. After that, move your jaw from side to side, side to side for thirty seconds. After that, it's about moving your eyebrows up and down, up and down, up and down, up and down for thirty seconds. 

After that, you also want to pretend you're chewing a really big piece of gum for thirty seconds. And then after that, you want to do lip trills for thirty seconds. I would even add into that, do the siren technique. 

The siren technique: grab a book, turn to a random page, and then you start reading with a low pitch. “In China, in the early 16th century BC, the Kingdom of Wu began a war with the neighboring northern provinces of the Middle Kingdom.” Don't be afraid to go really high, and then you come back down. 

“For some, the Chinese culture, by defeating the Middle Kingdom, the king of Wu would instantly raise his status.” So when you're doing this, there are going to be lots of breaks everywhere. You'll notice yourself going, “Right now I'm going to go,” and the reason those breaks happen is because you're trying to transition between notes too quickly. 

So all you have to do to try to smooth out those notes a little is to move between the different notes slowly. One of the reasons why I do the siren technique is because it wakes up your voice. If you did all of this, it would take you, my goodness, three to four minutes. This would just wake all of your articulators up. 

When I get up in the morning, you know, you wake up and you're like, “Oh, is it morning already? What the hell?” Your voice hasn't woken up, your face hasn't woken up, your body language hasn't woken up. You do all of this, and all of a sudden, it's a gear shift. It's wonderful; a gear shift. 

These are wonderful little ways just to wake your voice up, wake your face up, and help you be more articulate, more expressive, more energetic. I also believe mindset has a lot to do with it. When I think about making these videos, this is the mindset that I have. 

I just think to myself, “Vin, you have an opportunity here to serve hundreds of people. If you don't do these Q and A’s in the right way, if you're not generous with your energy, then even if you say the right thing, the person on the other end, Vin, they may not be inspired to take action.” 

And Vin, if you truly want to create change, something you say in this video could radically change someone's life. But if you don't say it in the right way, that is a missed opportunity. Now they're not going to take action, and you will not change anyone's life. 

So then it's an absolute honor to have the ability to change somebody's life. Take it seriously; don't take it lightly. You change the world by changing one person's world at a time. 

I kind of have that mindset, and by having that mindset—sorry I booger, but having that mindset really inspires me to give you the best version of me I possibly can. 

You've got to understand too that, Carlos, when you're communicating, anytime you're talking to anyone, you have the opportunity to change their life. I saw it. I know it sounds like hyperbole. I know it sounds like, “Oh, man, that's so dramatic.” But it's true. It's true. 

I still remember when I first did one of my first keynotes ever. I remember walking off stage and the CEO of the company walked up to me. He said these words to me. He said, “Have you done this before?” His word choice and the way he said it ruined my entire week because I just went, “Oh, man, I suck. I absolutely suck. I shouldn't be a keynote speaker. I shouldn't do this. Maybe I'll just go back to being a magician.” It just destroyed my week. 

Then, after a week, I got a call from him. On that call, he said, “Hey, Vin, I thought about what I said. I apologize. I only said that because, you know, we paid you a lot of money, and you didn't do that great of a job. I could have been more elegant in the way I went about it. So, Vin, what I’ve done is I want to set up a call for us. Thirty minutes. I'm going to walk you through how you can improve.” 

On that thirty-minute call, he re-inspired me to continue my journey as a keynote speaker. Otherwise, I genuinely would have stopped. I genuinely would have stopped. 

But because he recognized what he did—again, you can use your voice to completely destroy someone's week and make them change careers, or you can use your voice to inspire them to continue with the career that they thought they initially sucked at. 

I credit him so much because he really turned it around. I mean, he did use it to punch me in the face, metaphorically speaking. But then, after that, he came along and gave me a hug, which was a very confusing experience. 

But it just goes to show that a conversation you have with someone, if you do it in the right way, using your voice in the right way, your selection of words has been chosen carefully—if you use the right archetypes—that talk or that conversation for someone could be life-changing.